Apply Neuroscience to Marketing
- Why is Neuromarketing the hottest topic?
- How can Neuroscience boost your sales?
Neuroscience research into how the brain makes decisions is having a significant impact on marketing and advertising. Neuromarketing is a disruptive force that is making traditional tactics obsolete. Industry giants like Amazon and Google have harnessed the power of Neuromarketing to boost revenues and build customer loyalty.
Every year, 9 out of 10 new products fail. Hundreds of billions of dollars are wasted on marketing. Traditional marketers ignore consumers’ emotional experiences. Now, you can create a better experience for your customers with the guidance of Neuromarketing.
Keynote: Neuromarketing ~ Outsmart Your Competition
Neuromarketing is a scientific approach to uncovering consumers’ decision-making. It pays close attention to the role of emotion, intuition, and impulse in making buying decisions.
In this science-powered, content-rich keynote, you will develop an understanding of how emotions influence buying decisions. You will recognize consumers’ highly predictable and irrational behavioral decision-making patterns. You will identify what makes them buy.
Learning Objectives ~ Get answers to:
- What breakthroughs led to Neuromarketing?
- Why do traditional marketing and advertising fail?
- How can the science of decisions improve your sales?
- How do mental shortcuts influence buying decisions?
- Can you outsmart your competition with brain science?
Powerful Takeaways:
- Effective pricing techniques to sell more.
- How to leverage the value of FREE.
- Why tiny website improvements generate significant rewards.
- How the right color choices can boost sales.
- Why a better user experience means more sales.
- How you can increase online conversion rates.
- Why social proof persuades customers to buy.
In less than 18 minutes, he goes to the heart of the Neuroscience of marketing. This TED talk has received glowing recommendations from marketing experts and Neuroscientists globally.
That’s just the beginning. There’s much more to be learned from his expanded keynote-length presentation.
Dr. Terry Wu ~ Neuromarketing Keynote Speaker
Dr. Terry Wu has 35+ years of experience as an accomplished Neuroscientist and 20+ years as an experienced marketing leader. His science-driven marketing consulting has helped companies in all business sectors achieve remarkable revenue growth.
Dr. Wu’s audiences discover answers to many questions about this new and growing field. His talk presents actionable ideas and proven examples. After hearing this presentation, many have applied insights learned from Dr. Wu with positive results.
His knowledge has motivated tens of thousands to explore this new scientific approach further.
Neuromarketing Keynote Speaker and Trainer
Few speakers on Neuromarketing have combined expertise in both Neuroscience and marketing. Too many speakers just re-brand outdated fear-based sales tactics and bring up discredited ideas about a “buy button” in the brain. Without a background in both Neuroscience and marketing, it’s impossible to convey complex research and relate it to what truly matters in business.
He brings real science and practical tactics to the stage and educates his audiences brilliantly. His strong background in Neuroscience and his success in running a premier Neuromarketing company mean that his audiences receive tested, proven techniques they can take to the bank.
We invited Dr. Wu to speak to our members on the topic of Neuromarketing. Dr. Wu provided invaluable insight into how and why consumers make the choices they do. The content he presented was relevant and highly informative for business owners and leaders. Everyone walked away with new tools and innovative ideas about how to better attract and retain consumers. The information Dr. Wu provided was of great value to our members and we were proud to have him present! If you are interested in learning more about how to easily incorporate Neuromarketing into your marketing strategy, I highly recommend him as your speaker. Megan Krohn, Vice President, Minneapolis Chamber of Commerce